{"id":258652,"date":"2024-11-05T18:05:53","date_gmt":"2024-11-05T16:05:53","guid":{"rendered":"https:\/\/www.monaco-tribune.com\/2024\/11\/sono-un-architetto-della-luce-jean-nouvel-firma-il-nuovo-concept-della-banca-ubs-di-monaco\/"},"modified":"2024-11-05T18:08:10","modified_gmt":"2024-11-05T16:08:10","slug":"sono-un-architetto-della-luce-jean-nouvel-firma-il-nuovo-concept-della-banca-ubs-di-monaco","status":"publish","type":"post","link":"https:\/\/www.monaco-tribune.com\/it\/2024\/11\/sono-un-architetto-della-luce-jean-nouvel-firma-il-nuovo-concept-della-banca-ubs-di-monaco\/","title":{"rendered":"“Sono un architetto della luce”: Jean Nouvel firma il nuovo concept della banca UBS di Monaco"},"content":{"rendered":"\n

La banca lancia per la prima volta questa “experience” innovativa. In esclusiva per i suoi clienti, offre un rooftop con bar e ristorante.<\/strong><\/p>\n\n

Immaginate di entrare in una banca e, invece che in una tradizionale sala riunioni, di trovarvi all’11\u00b0 piano di un’elegante torre, a sorseggiare un drink o a gustare pietanze raffinate con una vista mozzafiato sul Principato. Questo \u00e8 ci\u00f2 che UBS Monaco, al numero 2 di rue de la Grande-Bretagne, offrir\u00e0 ai suoi clienti a partire da dicembre. L’edificio storico, appena ristrutturato e rialzato di diversi piani, si trasforma in un vero e proprio salotto.<\/p>\n\n

L’architetto dietro questa opera superba \u00e8 nientemeno che Jean Nouvel, autore di molti edifici iconici in tutto il mondo.<\/p>\n

\n
\"villa-belgica-vue-mer-place-du-casino\"
\u00a9 Monaco Tribune \/ Th\u00e9o Briand<\/em><\/figcaption><\/figure>\n<\/div>\n

L’architettura Belle Epoque incontra il minimalismo<\/h2>\n\n

Con una base in stile Belle \u00c9poque, l’edificio aveva gi\u00e0 subito due \u201criarchitetture\u201d, come le chiama Jean Nouvel, prima della sua. Ma attenzione, riarchitettura non vuol dire rimuovere le tracce del passato, che \u201ctestimoniano diverse epoche e diversi modi di approcciare l’architettura\u201d, considerata da lui una forma d’arte.<\/p>\n

\n
\"vue-montagne-villa-belgica\"
\u00a9 Monaco Tribune \/ Th\u00e9o Briand<\/em><\/figcaption><\/figure>\n<\/div>\n

Unire l’architettura Belle Epoque, dove i dettagli abbondano, con quella contemporanea, dove il minimalismo regna sovrano, non \u00e8 facile. Tuttavia, Jean Nouvel \u00e8 stato in grado di vincere questa sfida, facendo sorgere dalla base Belle Epoque una torre in continuit\u00e0 con l’edificio originale. Il vetro, tanto caro all’architetto, \u00e8 utilizzato per far entrare la luce. \u201cSono un architetto della luce\u201d, afferma Jean Nouvel, che trova “pi\u00f9 facile lavorare con il vetro” che con altri materiali.<\/p>\n

\n
\"villa-belgica-jean-nouvel\"
\u00a9 Monaco Tribune \/ Th\u00e9o Briand<\/em><\/figcaption><\/figure>\n<\/div>\n

Una leggerezza fatta di vetro<\/h2>\n\n

L’eleganza di questa estensione risiede soprattutto nella sua leggerezza. Man mano che si sale, le facciate della torre diventano sempre pi\u00f9 trasparenti e le finestre diventano “pi\u00f9 astratte” per dare l’impressione di trovarsi all’esterno.<\/p>\n\n

Jean Nouvel, infatti, \u00e8 \u201cstufo di finestre che non possono essere modificate, come tutte quelle degli edifici del settore terziario\u201d che stanno sorgendo. Per lui, la sfida pi\u00f9 grande in ogni progetto \u201c\u00e8 ricordare ci\u00f2 che \u00e8 stato dimenticato e riuscire a integrare un luogo nel suo ambiente\u201d. “L’architettura non deve essere vista come un elemento funzionale, ma come una piacevole sorpresa”.<\/p>\n\n

Salvaguardia degli oceani, futuro del Principato, polemiche e trasparenza\u2026 il Principe Alberto II in un\u2019intervista<\/a><\/p>\n\n

Mentre i primi piani sono dedicati alle riunioni e ai colloqui tra i banchieri e i loro clienti, in un ambiente silenzioso e open space, i livelli superiori sono pi\u00f9 informali, con un lounge bar e un rooftop che si affaccia su \u201cuna delle pi\u00f9 belle viste di Monaco\u201d. Il tetto, a specchio, riflette il mare e lo skyline del Principato, offrendo \u201ccontinuit\u00e0 con la citt\u00e0\u201d.<\/p>\n

\n
\"rooftop-jean-nouvel-villa-belgica\"<\/figure>\n<\/div>\n

<\/p>\n

\n
\"lounge-bar-villa-belgica-ubs-nouvel\"
\u00a9 Monaco Tribune \/ Th\u00e9o Briand<\/em><\/figcaption><\/figure>\n<\/div>\n

I clienti potranno portare con s\u00e9 chi desiderano, come si fa in un club privato, per concludere affari in un’atmosfera rilassata e in completo relax.<\/p>\n","protected":false},"excerpt":{"rendered":"

La banca lancia per la prima volta questa “experience” innovativa. In esclusiva per i suoi clienti, offre un rooftop con […]<\/p>\n","protected":false},"author":66,"featured_media":258428,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1738,1752],"tags":[2881],"post_sectags":[],"post_format":[2474],"class_list":["post-258652","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-notizie","category-societa","tag-banca","format-foto"],"acf":[],"yoast_head":"\n"Sono un architetto della luce": Jean Nouvel firma il nuovo concept della banca UBS di Monaco<\/title>\n<meta name=\"description\" content=\"La banca lancia per la prima volta questa "experience" innovativa. In esclusiva per i suoi clienti, offre un rooftop con bar e ristorante. 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