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In brief

Laurent Roussillon and MYSEA: Two decades shaping Monaco’s yacht brokerage sector

Laurent Roussillon, CEO of MYSEA ©MYSEA

In the highly competitive world of Monaco yacht brokerage, few figures embody the sector’s evolution as clearly as Laurent Roussillon. Having settled in Monaco in 1997, the CEO of MYSEA has observed and helped shape the transformation of yachting from a discreet leisure pursuit into a structured global industry.

From maritime operations to yacht brokerage leadership

Roussillon’s entry into yachting was anything but conventional. His early career focused on high-end maritime services, from organising port logistics to managing provisioning and coordinating tailored itineraries for demanding clients. This operational background, built on precision and responsiveness, would later define MYSEA’s approach.

MYSEA’s strategic growth and international expansion

He founded MYSEA in 2005, drawing on a growing network within Monaco’s maritime ecosystem. As the yacht charter market expanded, the company evolved its structure to reflect new opportunities. In 2012, the opening of a London office marked a turning point, with the creation of a dedicated division, Sea Land and Sky, to handle fiscal representation. From that moment, MYSEA strengthened its positioning within international yacht brokerage, focusing exclusively on its core activity: yacht brokerage.

Changing yacht ownership and evolving client expectations

For Laurent, the evolution of yachting goes far beyond the increase in vessel size. “We are not simply seeing bigger yachts,” he explains, “but a fundamental change in how they are conceived and used.” The rise of catamarans, the so-called floating villas, reflects a growing demand for space, comfort and versatility, reshaping expectations across the Mediterranean.

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Ownership models have also evolved. Where yachts were once used exclusively for private enjoyment, many are now managed as revenue-generating assets within charter fleets. This shift has strengthened the role of Monaco yacht brokerage firms such as MYSEA, which guide owners through increasingly complex operational and regulatory frameworks.

Innovation, sustainability, and the future of yachting

Innovation remains central to this transformation. MYSEA has positioned itself as a digital-focused brokerage, developing proprietary tools that allow real-time charter monitoring and more efficient communication between owners, Captains and clients. This reflects a wider trend within Monaco, where technology is becoming an essential part of the yachting experience.

Environmental considerations are also gaining importance. Anchoring restrictions and sustainability initiatives such as the SEA Index are encouraging more responsible practices across the industry. MYSEA supports this transition, aligning its activities with Monaco’s broader environmental ambitions.

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While the Mediterranean continues to dominate, new destinations are beginning to attract interest. Supported by a dynamic team and a strong sense of service, Laurent Roussillon and MYSEA remain firmly established in Monaco, navigating an industry that continues to evolve.