An all new design for the Piaget boutique in Monaco

An all new design for the Piaget boutique in Monaco

The newly refurbished Piaget boutique in Monaco offers clients a completely redesigned experience. It is a dreamlike sojourn for the greatest pleasure of Monaco’s demanding clientele.

70 m2 of luxury with a private upstairs sales lounge for VIP customers. The Monaco Piaget Salon has just reopened after being completely redesigned. Located on the prestigious Avenue des Beaux-Arts, not far from the Place du Casino, Piaget is a shining gem among the Principality’s other luxury shops, such as Louis Vitton or Channel. Theirs is a prime location for attracting the demanding Monegasque clientele.

Sunnyside of life

Inside, it is as if time stands still. Bathed by light, subtly enhanced with shades of white, blue and gold, the interior is dressed with custom furniture. The refurbished storefront renews the watchmaker’s ambition, which has always been to remind its clients about all the positive sides of life.

Specializing in watchmaking and jewelry, the brand has been cultivating this dreamlike universe of the “Sunnyside of Life” since its creation in 1874. With its ultra-thin mechanical watches, its craftsmanship on the same level as the major Swiss watchmaking companies, and has been competing with the industries finest jewelers since the ’60s. The Piaget boutique in Monaco, which opened in the early ’80s, stocks many variations of the brand’s fine and bejeweled watches. Many of them are unique and exclusive products, to the delight of the store’s highly selective customers.

Piaget Monaco, 3 Avenue des Beaux-Arts, 98000 Monaco

*Article originally published on the French edition of the Monaco Tribune.